About the project
Development of the online store “AJOUR” – for a manufacturer of lingerie, swimwear and home clothing.
Development of the online store “AJOUR” – for a manufacturer of lingerie, swimwear and home clothing.
LLC CCI "UNIVERSAL" is a Ukrainian manufacturer that has several own brands. "AJOUR" is one of them. It is a fashion brand that has been on the market for 16 years and a chain of stores with 30 physical outlets in Ukraine. They are import in the United States and Europe. For more than 5 years, the company has entrusted us with the support of its own websites, online stores and the development of new ones.
Previously, we developed a website for one of the trademarks of CCI LLC “UNIVERSAL” – V&T Socks. In addition, Ajour, Bretelle, Win are also brands of the company. This is a team of professionals with 20 years of experience who are trendsetters in the world of lingerie. Therefore, it was important for us to:
The trademark “AJOUR” has already got international recognition. Therefore, it was important for us to present a wide range of products in a beautiful and convenient way in one online store. Also, we needed follow the style of the brand using details, fonts and concise logos.
“AJOUR” have a wide model and size range, so we have structured the catalog by collections, sets, types of lingerie, additional accessories. Also we added sections “Promotions”, “Sale” and “Gift Ideas”, where the selected categories are filtered by showing relevant products.
The challenge was to combine 3 brands – “Ajour”, “Bretelle”, “Win” – in 1 store. At the same time, each brand has a separate page with its own logo, nomenclature, catalog, prices.
As a result, we got a trendy and flexible online store for the creative manufacturer. With an intuitive interface, a wide structured assortment and an elegant presentation of goods.
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