HOBUY

Shopify App

OVERVIEW

Development of a public Shopify app from scratch to appearing in the Shopify App Store. App logic: efficient DTC sales instead of fixed discounts.

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APP LOGIC

With “HOBUY”, every auction happens instantly and only at the buyer’s request. The app automatically forms a pool of bidders from across the entire auction space — where shoppers add items to their auction cart. Instead of fixed discounts that cut into margins without building loyalty, HOBUY introduces rapid in-cart auctions, offering a dynamic shopping experience and higher seller margins.

Key advantages:

•Seamless experience: no registration, redirects, or delays for the customer.
•Zero admin load: no operational management required for merchants.
•Simple setup: one-time configuration — just set reserve prices.
•Fast results: auctions complete in minutes.
•Smooth checkout: direct purchase from the cart, no extra steps.

SOLUTIONS FOR "HOBUY — INSTANT AUCTIONS HUB"

•We created a public app that replaces fixed discounts with fast in-cart auctions for Shopify stores.
•We ensured the app’s UX and UI components are compatible with Polaris Web Components and follow all relevant Shopify app development guidelines.
•Together with the client, we developed the product specification, user flows (buyer + merchant), and technical details.
•We completed all key app statuses, including “Approved,” “Draft,” “In Review,” and “Published,” for the Shopify App Store release.
•We monitored the app’s performance in the first days of use, provided regular updates according to Shopify policies (API changes), and offered ongoing support.

RESULTS

The launch of “Hobuy” as a public Shopify app is a successful blend of business idea and technical platform. This public app for Shopify introduces auctions as a new eCommerce tool, now available for merchants to explore in the Shopify App Store.